Finding The Product For The Market…Not The Market For The Product

April 24th, 2009

I’ve come to realize in a few ways I have gotten internet marketing ass backwards. You see I always created products on more of a whim then anything. Of course, I did the basic research to ensure that there was enough traffic to warrant such a product and on with my creation I went.

Working on eBay has changed my mind frame on this. You see that last thing you want to do on eBay is just randomly select something to sell without knowing the market exists, otherwise you will end up with a house full of blue widgets when it is only the red ones that are currently selling.

So how do you find the market first?

Well this is where eBay cleared the fog…you see they have the advanced search feature…you can use this to seek out completed auctions…what you for are products that are selling consistently and have a fair amount of bidding action. Now the reason you want to find these types of products is that with it selling consistantly at certain rates you will know if it gives you a profit margin or a loss…before you ever purchase any product to sell. Now some will say doubling your money is all you need…I myself prefer more to shoot for the stars and find something that is selling at a four to one mark up…that means if I were to buy it at $10 it would have to be selling consistantly at $40…or thereabouts at least…

Does this mean that is what you will get every auction…of course not. But what it does ensure is that you are at least minimizing your risk…you are less likely to sell at a loss and if you do…shit happens…the profit margins on the other product sales will more than make up for it.

But that is it for today…stayed tuned for more ways to optimize your eBay income stream.

Easter And Springtime In My House

April 14th, 2009

Sorry for the departure from the blog… cabin fever sets in all winter so at the first sight of sun, we take full advantage of it…not to mention this is one of those years. You see every few years the kids birthday fall right around Easter…making for the crazy hectic week I am living in. This year it just so happened Alexzandria turned 3 on Thursday, Easter was Saturday and my little Mattyboy turns 2 on Wednesday…so lots of fun round this house. (You can check me out on facebook for all the wild pictures and fun.) Of course I couldn’t do it without the help of my other half, Joshua…if it weren’t for him I am sure there are days I’d go crazy.

Anyways, with the week winding down and the older children back in school, things can resume their usual minimal level of daily chaos.

I’ve taken on a new project with Vince…moved even further away from internet marketing for now and gone back to the basics…the eBay basics that is. Well we both know where to find products and ways to ensure we are selling what people want so why not…and of course we’ve had success so far…we did great our first round and now are awaiting the products for round two.

Of course, we are still trying the CPA route for a more passive income but it just ain’t working fast enough…

And on that note…see you all around… live life, love life and stop stressing life. Live for today, plan for tomorrow and most of all don’t let fear hold you back…right Vince?